Digital advertising is rapidly becoming the preferred medium for cost-effective, high-impact advertising. Maximum Impact - Research has shown that 94% of people passing digital billboards can recall them while only 43% will recall static, non-dynamic, billboards. Digital billboard advertising is proven to be 6 times more effective than static billboard advertising (source: Harris Poll – SiliconView). Dynamically Flexible - Connected to the internet and controlled by highly developed software, one advantage over static signs is the ability to change messages anytime, in “real time”, which enables just-in-time marketing implementation. Another advantage is the unlimited message content that can be posted; advertisers can display multiple different messages to target different profit centers or specific demographic groups - NO other outdoor medium provides that much control. Low production costs - There's no need to pay for expensive printing, painting, shipping, or any of the general application costs associated with traditional billboard advertising. Instant turnaround - Instead of waiting weeks for a traditional billboard sign to be designed and applied, ad spots can be uploaded within minutes.   There is no doubt that Out-of-Home media will go digital, indoor as well as outdoor. DISTEC has always shown leadership in innovative product developments and by identifying new trends. Years ago we presented the first full colour LED screen which was integrated in a well designed monopole enclosure at the VISCOM show in Paris. In 2004 we created for MITSUBISHI the first enclosures for digital billboards based on customized aluminium extrusion systems.   Further on, in 2006, we were appointed by MAGINK® to create an exclusively designed enclosure for their electronic ink billboard technology where the first units were successfully launched in London/UK. Others will follow soon. source: MAGINK® The general trend will go on; there will be an increased future demand in the Out-of-Home Media market to integrate digital screens like LED, LCD and others into designed enclosures to fit into urban surroundings or street furniture projects. But this will also need to meet environmental requirements since dealing with cold or hot temperatures is not that easy for all the electronic components. So putting one of these screens into a simple box doesn’t work at all. DISTEC is your experienced source to deliver any customized project in this field. We have outstanding experience even to create very large and functional housings. We created aluminium enclosure systems even bigger than 10x40 feet. Our advantages: • Experienced and innovative • We can integrate any kind of screen technology (LED,LCD, etc.) • Design oriented approach on high quality level • Meeting environmental requirements • Optionally we can deliver complete solutions like content management software and network based infrastructure.     DISTEC`s new 6-sheet size 82 inch LCD